Description
Signed in person by David Pogue at Macstock X on July 10th, 2026, this first edition of David’s 600-page book features 360 full-color photos, new facts that correct the record and illuminate Apple’s subversive culture, and 150 fresh interviews with the legendary figures who shaped Apple into what it is today.
In time for Apple’s 50th anniversary, “CBS Sunday Morning” correspondent David Pogue tells the iconic company’s entire life story: how it was born, nearly died, was born again under Steve Jobs, and became, under CEO Tim Cook, one of the most valuable companies in the world.






